Posted: September 27th, 2009 | Author:fusionxs | Filed under:Web Design | Comments Off
I will be making some alterations to the Fusionxs website over the coming months to improve usability and quickly help you find the information you are looking for. The changes will be gradual so keep checking back for regular updates.
If you have any suggestions on how Fusionxs could improve its service or would like to make a request for extra features you would like to see (Shopping Carts, etc), I would love to hear from you.
Contact me via any of the usual channels or complete the enquiry form on the contact us page and I will come back to you as soon as possible.
There are several benefits to letting Fusionxs manage your website for you.
We have listed a few of them below to help you decide.
Websites built to web standards
There are services around to allow you to just create a website on the fly by dragging a few boxes around and installing widgets. The issue with these services is your website will not be coded to any standards. This means that your site can look differently in all the different browsers available (Internet Explorer, Firefox, Safari, Google Chrome, Opera, etc) and sometimes completely fall apart. Another issue is that the html code for your site will be longer than it could be which will mean it takes longer to load on the web and search engines which not be able to understand the content as quickly as they want to. This in turn means that your google position will suffer.
Onsite search engine optimisation (SEO)
If you are serious about your google position, you need to ensure your site is built with search engines in mind. Onsite Search Engine Optimisation (SEO) is the art of ensuring the right words are in the right places, the right way and the right amount of times on your website. We ensure you have the correct page titles, header tags and content to go after your most important keywords with search engines. We have several years experience and know what works. Having your site managed by us ensures you reap the benefits of that knowledge.
Ongoing Support and Advice
Lots of our customers call us for advice on their website. Maybe they have decided to target new keywords or different areas of business and want some advice on how to change the content with search engines in mind. The web is changing very quickly and new services are springing up all the time. Allowing us to manage your site means we can integrate these services as they become available. Google map integration is a good example of this. 2 years ago you couldn’t have embedded a google map into your own website to help people find you.
Online Content Editor
We have recently trialled an online content editor service which allows our customers to change the wording on their sites themselves if they prefer. It works like an online word processor and is very easy to use. If you get stuck with it, just get in touch and we will help you solve the issue you are having. Fusionxs are continually looking for ways to provide a better service at no extra cost and the online content editor is a great example of this.
We hope you find this list useful. If you have any questions about the service we provide, please get in touch with us. We are more than happy to help.
Posted: April 12th, 2009 | Author:fusionxs | Filed under:Web Design | Comments Off
One of the unique services we provide compared to our competition is to manage your website for you on an ongoing basis. What this means is you have the option to change content or images whenever you wish for a one off cost per year. Simply email us with the alterations and we will make sure they are made whilst keeping the website intact and the code valid.
We also include many other features with our managed website service, some of which are listed below:
Website Monitoring - Your website is checked every 15 mins automatically to ensure it is live. If it ever disappears for some reason (hosting down, etc), we are notified via email so we can respond quickly and try to resolve the issue.
Website Statistics Report - We add google analytics to every managed website so you will receive a montly website statistics report via email as a pdf on the first of every month.
Advice on Content Writing - Writing content for your website to benefit your search engine position is a difficult skill. You have to ensure the right words are mentioned on the right page and the right amount of times. Mentioning the important words too many times will make search engines think you are trying to fool them. Not mentioning them enough will not help search engines understand the purpose of your site and your services. We provide advice and support with writing content if you are keen for your site to appear for certain keywords.
These are just a small sample of what makes our service special and excellent value for money.
Feel free to contact us to discuss your requirements or if you have any questions. You will find all our details on our contact us page.
Something to consider when choosing your domain name is to try to include your important keywords in it. This will help you greatly with your search engine position as it will make it easier for search engines to understand what your site is about. Also try to include your region in your domain name choice.
As an example, if you were a plumber in Nottingham, a good choice would be www.nottingham-plumbing.co.uk as it uses the words potential customers are likely to use to find you.
Choosing a .co.uk over a .com will also be of benefit with your search engine position if potential customers are using local search terms to try to find you. Having UK hosting is also of benefit but we will talk about this in a future post.
Whatever domain name you choose, be prepared to stick with it as the search engines take the age of a domain name into consideration when ranking your site. Domain names that have been used for a while will be viewed as more trustworthy by search engines so don’t be tempted to change at a later date.
Here is part 2 of some useful advice on how to optimise your website for Google. This video concentrates on links and their relevance to your content. It also explains what harm you can do to your website rankings if you don’t do it the right way. If you are serious about improving your search engine position, this is definitely worth a watch.
Google has unveiled a customised search facility to personalise your search results. You now have the option to remove, add or re-order your search results to your liking. The next time you make the same search, your personalised version will appear.
You also have the option to leave a comment for a search result to remind you of what the site offers.
Granted, only a small percentage of the population will use this facility but this is yet another example of the web changing to a custom built experience. Who knows where it will lead?
